Consultant Services, NYC Ferry Naming Rights and Sponsorship Services RFP

New York City Economic Development Corporation (“NYCEDC”) invites qualified sponsorship consultant firms or agencies to submit proposals for the provision of sponsorship consultant services to develop and secure NYC Ferry’s first-ever, revenue-generating naming rights and sponsorship brand partnership.

The selected consultant (the “Consultant”) will work with NYCEDC and the NYC Ferry operator, HNY Ferry II, LLC (“Ferry Operator”), to refine the NYC Ferry brand positioning and produce marketing collateral to assist in the NYC Ferry naming rights and sponsorship sales development process. In addition, the Consultant will be expected to conceptualize customized, strategic sales and marketing assets, when needed, to complement existing NYC Ferry media assets owned/operated by NYC Ferry. The Consultant will also leverage its industry expertise and relationships to generate sales leads, customize pitches to prospective brand partners (the “Brand Partner(s)”) and ultimately facilitate negotiations between NYCEDC and a Brand Partner for a favorable and mutually beneficial agreement.

NYCEDC plans to select one Consultant on the basis of factors stated in the RFP which include, but are not limited to: the quality of the proposal, experience of the team identified in the proposal, demonstrated successful experience in performing services similar to those encompassed in the RFP, proposed Minority and Women Owned Business Enterprise-certified subcontractor goals (explained further below), and the proposed fee.

Optional Informational Session (In-Person and Virtual)

Time:

• Wednesday, July 10, 2024 at 11:00 A.M. - RSVP by 5:00 P.M. on July 8, 2024

Location: NYCEDC's office at One Liberty Plaza, 14th Floor, New York, NY 10006 or virtually via MS Teams. Those who wish to attend either informational session should indicate whether they intend to attend in-person or virtually in an RSVP by email to [email protected]. A Microsoft Teams link will be provided by email response to the RSVP for virtual informational session. Attendance at the Pre-Proposal Meeting is not mandatory.

Inquiries

Respondents may submit questions and/or request clarifications from NYCEDC no later than 5pm ET on Thursday, July 11, 2024. Questions regarding the subject matter of this RFP should be directed to [email protected]. Answers to all questions will be posted by Thursday, July 18, 2024, to edc.nyc/rfps. Questions regarding the subject matter of this RFP will not be accepted after 5pm ET on Thursday, July 11, 2024, however, technical questions pertaining to downloading and submitting proposals to this RFP may be directed to [email protected] on or before Thursday, July 25, 2024.

Submission Requirements

Detailed submission guidelines and requirements are outlined in the RFP, available as of Monday, June 24, 2024. To download a copy of the solicitation documents please visit edc.nyc/rfps.

Please submit your response via electronic upload by clicking here and uploading your proposal.

RESPONSES ARE DUE NO LATER THAN Thursday, July 25, 2024 at 11:59pm ET.

M/WBE

It is the policy of NYCEDC to comply with all federal, state and City laws and regulations which prohibit unlawful discrimination because of race, creed, color, national origin, sex, age, disability, marital status and other protected category and to take affirmative action in working with contracting parties to ensure certified Minority and Women-owned Business Enterprises (MWBEs) share in the economic opportunities generated by NYCEDC’s projects and initiatives. Please refer to the Equal Employment and Affirmative Compliance for Non-Construction Contracts Addendum in the RFP.

This project has Minority and Women Owned Business Enterprise (“M/WBE”) participation goals, and all respondents will be required to submit an M/WBE Participation Proposal with their response. To learn more about NYCEDC’s M/WBE program, visit edc.nyc/opportunity-mwdbe. For the list of companies who have been certified with the New York City Department of Small Business Services as M/WBE, please go to the sbsconnect.nyc.gov/certification- directory-search.