From the Macy’s Thanksgiving Day Parade to the iconic Fifth Avenue window displays, NYC offers many world-renowned holiday activities that attract hundreds of thousands of visitors every year.

The holiday season is also a time of celebration for many local businesses. The increased visitation and holiday spending stimulate the local economy, create 14,000 employment opportunities, and generate an annual economic impact of over $500 million.

Following the publication of NYCEDC's 2024 Festive Spending report, The City of New York announced more positive numbers in November 2025.

The Economic Impact of Holiday Shopping in NYC

Holiday market in Bryant Park featuring a large, illuminated Christmas tree with blue lights and a star on top. Stalls with various goods line the pathway, while people walk around. Tall, lit-up skyscrapers form the backdrop.

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